CANCEL/SKINCARE BRANDING & PACKAGING
For Cancel Skincare, I set out to design a brand identity that feels clean, fresh, and approachable—qualities that speak to today’s skincare enthusiasts. The packaging combines minimalistic design elements with a soft color palette, creating a look that’s both calming and premium. I focused on clarity in typography and layout to ensure each product’s information is easy to read and visually appealing. This design strikes a balance between simplicity and elegance, making the Cancel Skincare line look right at home on a vanity or retail shelf, while also conveying a sense of trust and quality.
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