EVERGREEN/PRODUCT PACKAGING
For Evergreen, the goal was to create a fresh, playful identity that matches the vibrancy of the veggies they deliver. The logo design revolves around a fun, illustrated bowl of fresh produce, immediately conveying the brand’s focus on healthy, organic food. With bold typography and clean lines, the design is approachable yet bold, making it stand out. I also integrated bright and friendly patterns featuring various veggies, giving the packaging a lively, dynamic feel. The color palette of soft pastels with pops of orange creates an inviting look that feels fresh and wholesome, perfectly aligned with the brand’s mission to deliver high-quality, organic veggies straight to your door.
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